{"product_id":"magic-words","title":"Magic Words - The Science and Secrets Behind Seven Words That Motivate, Engage, and Influence","description":"\u003cb\u003eYears of experience as a magician taught Tim David that real magic is all about words, and the way they influence the minds of the audience. What sets a professional magician apart from an amateur are people skills like communication, influence, and engagement—skills that are also effective in the workplace. By applying seven “magic” words in a business setting, David offers tools for effective and persuasive communication.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eYou will learn:\u003cul\u003e\n\u003cli\u003e  The secret word that Harvard psychologists discovered is the key to unlocking human motivation\u003c\/li\u003e\n\u003cli\u003e  How one very special word (spoken only inside your mind) mysteriously has a profound positive impact on those around you\u003c\/li\u003e\n\u003cli\u003e  The number one mistake that managers make during 1-on-1’s, and the one simple word that can fix it all\u003c\/li\u003e\n\u003cli\u003e  What \u003cb\u003eDale Carnegie\u003c\/b\u003e dubs “the sweetest sound in any language”\u003c\/li\u003e\n\u003cli\u003e  How one tiny word can instantly change someone’s mind for the better\u003c\/li\u003e\n\u003cli\u003e  The single word that an in-depth study of thousands of hours of call center recordings revealed as the quickest way to reduce differences and calm people down\u003c\/li\u003e\n\u003cli\u003e  How the infamous “But Eraser” works and why so many people mess it up\u003c\/li\u003e\n\u003cli\u003e  The REAL magic behind the word “thanks”\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003eThe seven words:\u003cbr\u003e  Magic Word #1 – Because\u003cbr\u003e  Magic Word #2 – \"Name\"\u003cbr\u003e  Magic Word #3 – If\u003cbr\u003e  Magic Word #4 - But\u003cbr\u003e  Magic Word #5 - Absolutely\u003cbr\u003e  Magic Word #6 - Thanks\u003cbr\u003e  Magic Word #7 - Help\u003c\/p\u003e","brand":"Penguin Random House","offers":[{"title":"Default Title","offer_id":51305436938528,"sku":"9780735205390","price":21.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0836\/3661\/7504\/files\/9780735205390.jpg?v=1772759818","url":"https:\/\/creativebysanchez.com\/products\/magic-words","provider":"Creative By Sanchez","version":"1.0","type":"link"}