{"product_id":"the-return-of-the-primitive","title":"The Return of the Primitive - The Anti-Industrial Revolution","description":"In the tumultuous late 60s and early 70s, a social movement known as the \"New Left\" emerged as a major cultural influence, especially on the youth of America. It was a movement that embraced \"flower-power\" and psychedelic \"consciousness-expansion,\" that lionized \u003cb\u003eHo Chi Minh\u003c\/b\u003e and \u003cb\u003eFidel Castro\u003c\/b\u003e and launched the Black Panthers and the Theater of the Absurd.In \u003cb\u003eReturn Of The Primitive\u003c\/b\u003e (originally published in 1971 as \u003cb\u003eThe New Left\u003c\/b\u003e), \u003cb\u003eAyn Rand\u003c\/b\u003e, bestselling novelist and originator of the theory of Objectivism, identified the intellectual roots of this movement. She urged people to repudiate its mindless nihilism and to uphold, instead, a philosophy of reason, individualism, capitalism, and technological progress.Editor \u003cb\u003ePeter Schwartz\u003c\/b\u003e, in this new, expanded version of \u003cb\u003eThe New Left\u003c\/b\u003e, has reorganized Rand's essays and added some of his own in order to underscore the continuing relevance of her analysis of that period. He examines such current ideologies as feminism, environmentalism and multiculturalism and argues that the same primitive, tribalist, \"anti-industrial\" mentality which animated the New Left a generation ago is shaping society today.","brand":"Penguin Random House","offers":[{"title":"Default Title","offer_id":50968726307104,"sku":"9780452011847","price":24.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0836\/3661\/7504\/files\/9780452011847.jpg?v=1764116740","url":"https:\/\/creativebysanchez.com\/es\/products\/the-return-of-the-primitive","provider":"Creative By Sanchez","version":"1.0","type":"link"}